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Marketing Tips for Your Small Business During a Pandemic

Dear ,Due to the Corona Virus, many businesses have been forced to close, many others have lost a significant percentage of customers, and most have been reduced to skeleton crews and/or a 100% remote workforce. But as a smart business owner, now is not the time to go silent! 

Online engagement is surging with social distancing in place. More people are spending more time on social media and accessing web-based resources than ever before. There's a great opportunity to reach your audience and provide them with information, interaction, positive thoughts, and relevant resources.

They need to know if you're still operational, what services you're now offering, how you're adjusting, and how you can help. They need to be reassured that if they interact with your company or employees, appropriate cautions are in place. However, it's crucial that you address this issue with a sense of tact, mindful marketing, and empathy.

This article highlights what you CAN & SHOULD do in terms of marketing in this period.

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Stay Safe!Sincerely,Oluchi Johnson-AchibiriCommunity Manager, msmehub.orgFATE Foundation1st Floor, Water Corporation BuildingIjora, Lagos

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