Don't waste Your Sales Effort! Define Your Target Market

Don't waste Your Sales Effort! Define Your Target Market

How to Define Your Target Market

Dear ,

Welcome to a new week!We are gradually approaching the end of the year and you need to ensure that your sales efforts yield the right results. Hence, you need to accurately define your target market! 

Your target market is the group of people you want to sell your product or service to. They are the people that you are directing your offering to. Having a target market filled with specific people does not necessarily mean you are excluding other people, it just means that those specific people are your primary focus while everyone else is secondary. 

Target markets are based on demographics and psychographics.

Do have a great week!Stay Safe!Sincerely,Oluchi Johnson-AchibiriCommunity Manager, msmehub.orgFATE Foundation1st Floor, Water Corporation BuildingIjora, Lagos

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