MSME Hub Friday Digest

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Dear ,

Technology has disrupted the traditional way of doing things. With the on-going disruption in traditional marketing/ advertising processes, your business will be better positioned to reach its target markets with the development of a digital marketing strategy. In the 3 part video series below, Segun Abodunrin CEO, Teras Doxas talks about some of the Basic Components of a Digital Strategy.

PART I

Watch as Segun Abodunrin CEO, Teras Doxas sheds more light on some of the Basic Components of a Digital Strategy like situation analysis, objectives, and strategy

PART II

A fundamental component of your digital strategy is tactics. Your digital strategy tactics should resonate with every segment of your target audience. Learn more as Segun Abodunrin CEO, Teras Doxas continues to shed more light on the components of a digital strategy in this video

PART III

One of the biggest advantages of Digital Marketing over Traditional Marketing is your ability to measure your activities. Learn more in this concluding video on the Components of Digital Strategy by Segun Abodunrin CEO, Teras Doxas

Sincerely,Oluchi Johnson-AchibiriCommunity Manager, msmehub.orgFATE Foundation1st Floor, Water Corporation BuildingIjora, Lagos

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